Today’s women want to make their own personal choices and live the life they want to live. They prefer to learn something new from other, more experienced women, and are eager to connect with a community.

This is why we show aspirational women, women who demonstrate their positive energy and confidence to us. They make the V-sign, which stands for victory and for control. They are in balance, they are O.K. At the same time, this V- sign also symbolizes the vagina, a woman’s intimate zone. By showing us the V-sign they communicate to us that they feel great – and to feel great, the connection between a balanced intimate zone and a balanced mind is essential.

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